Friday, June 16, 2017

Thank You For Arguing

Thank You For Arguing, Revised and Updated Edition: What Aristotle, Lincoln, And Homer Simpson Can Teach Us About the Art of Persuasion 

Paperback, ebook 

August 6, 2013

by Jay Heinrichs


  • Paperback: 432 pages
  • Publisher: Three Rivers Press; Rev Upd edition 
  • ISBN-13: 978-0385347754

For when you really have to get your point across…          

*Expanded and Revised: Including new chapters on leadership, Obama’s oratorical mastery, the pitfalls of apologies—and an “Argument Lab” section to put your new skills to the test.*

Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill. 

The time-tested secrets this book discloses include Cicero’s three-step strategy for moving an audience to action—as well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished. But it’s also replete with contemporary techniques such as politicians’ use of “code” language to appeal to specific groups and an eye-opening assortment of popular-culture dodges—including The Yoda Technique, The Belushi Paradigm, and The Eddie Haskell Ploy. 

Whether you’re an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Written by one of today’s most popular language mavens, it’s warm, witty, erudite, and truly enlightening. It not only teaches you how to recognize a paralipsis and a chiasmus when you hear them, but also how to wield such handy and persuasive weapons the next time you really, really want to get your own way.

Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson can Teach Us about the Art of Persuasion is available in e-book and paperback. It is written for teens and adults who are interested in learning the skill of debate and is recommended reading in some AP English classes

In Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson can Teach Us the author Jay Heinrichs teaches readers how to win arguments and get what your point across.

Some topics discussed are:
Ø      Set Your Goals
Ø      Control the Tense
Ø      Soften Them Up
Ø      Get Them to Like You
Ø      Make Them Listen
Ø      And much more!

Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson can Teach Us is relevant as it teaches through both written word and boxed footnotes teens and adults “code” language to appeal to specific groups and an eye-opening assortment of popular-culture dodges—including the Yoda Technique, the Belushi Paradigm, and the Eddie Haskell Ploy.

A good, humor-filled book for any lover of language books or anyone who just wants to win a lot more arguments. 

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